The first communication you have with new members is very important. It’s the first impression you’re making to your new community. At Mobilize, we’ve seen many successful communities create a standing pinned “welcome” post. Think of it as a virtual welcome booth that should accomplish the following:
Here a few examples—long and short—of what successful welcome messages look like.
Welcome to [insert community name]. The focus of this group is [insert your community mission]. This could be announcements, news, advice/offer, call for speakers/submissions and so on.
Your moderators are [insert moderators’ names]. If you have feedback, questions, or would like to get more involved, email [insert best communication address].
To email the global group directly use [insert email address]. Members of this group can comment publicly & privately on posts, public comments may be emailed to the entire group at the discretion of the original sender.
Welcome to [insert community name]!
Here you’ll find information on what Mobilize is for and what policies you should be aware of.
What is Mobilize for?
You can use Mobilize to share job postings / requests, ask for advice, schedule meetups, search for details on a specific member and interact with other members across [insert your community’s name]. All posts and replies are connected/grouped and structured so that you can have a proper conversation on a topic and not just a flow of messages. Plus, posts and comments are searchable so you can refer back to past discussions and questions!
What policies do I need to be aware of?
Context: All communications should be written in a way that provides more context to members who would read them. They should be inviting to read and should encourage readers to respond. The following minimum information should be provided in the body of your message:
– Current Location
– Current Company
– Current Role
– Purpose for your request
– Guidelines for posts
Job Postings: Job related posts should be directed to the Jobs group. Please do not post these in your individual city groups, as they will be removed.
Meetups in Different Cities: If you are traveling to a different city, and wish to connect with local members, feel free to post in the relevant city group.
Promotion of Products/Services: Consistent with our previous policy, one email per quarter is allowed for a member promoting his/her product. [insert your own policy here, this is just an example]
Promotion of Events: Emails about events should be limited to events that are a clear fit with the overall vision.
Sharing Content: Articles should include something that states why article is relevant, and members should be encouraged to include comments / questions, etc. There should be a clear reason why this article is being shared with the broader group.
The following types of content should not be sent out:
– Unapproved requests for donations/fundraising (especially important for maintaining 501(c)(3) status)
– Emails requesting capital/funds for a venture (unless relevant)
– Repeated emails for self promotion (typically, one email per quarter is allowed for a member promoting his/her product)
– Requests for protected media/material (protected through copyright/membership/etc.)
– Repeated emails (i.e. one member shares an article and a number of days later the article is shared again).
– Members who repeatedly violate our policies regarding posting will be removed from the Mobilize platform.
Thank you for officially registering for [insert community name]! Throughout the next few weeks, we’ll stagger next steps to get everyone setup. The most important thing to do right now is get comfortable with Mobilize. The first big project won’t start until once everyone is finished with on-boarding and officially back to school.
How to use Mobilize: When you registered for the ambassador program you got prompted to create a Mobilize account. We’ll use mobilize to send all ambassador communication.
Introduce Yourself: Please introduce yourself. Include details like what grade you teach, where you’re located, and whatever fun facts to help us all get to know each other!
Spread Love About Our Community: You can add it to your email signature, website, social media profiles, and print it out to hang in your classroom.
We hope these help and we’re excited to watch your community grow. Got questions? Drop us a comment below.
Free for up to 100 members